Submitting articles to directories is a great way to increase your website traffic but it is also an effective linking strategy as well. Here again it is all about gaining a greater exposure online and article directories are a great avenue for you to take. Once your article is published you now have a link created between the directory, which is normally ranked well, and your own site. As your articles are picked up and used by others more links are developed and the 'magic' continues.
Developing back links is a highly effective way to increase the amount of search engine traffic you receive. This particular online marketing strategy helps to boost search engine rankings which in turn lead to an increase in your website traffic. With an effective linking strategy you can therefore attract more 'organic' traffic which by the way is also free. Having targeted traffic such as this coming to your site makes your marketing efforts much more effective resulting in greater profits.
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